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ADVERTISING
DriveAuto Improvement Group, LLC (DAIG) taps into over 70 years worth of Automotive Retail and Wholesale Marketing and Advertising experience.
DAIG’s Advertising and Marketing team will do a deep dive evaluation of your current marketing efforts and their corresponding results. They will then present a straightforward report of their observations and recommendations. Then, armed with this thorough understanding of your Automotive Advertising and Marketing needs, DAIG will prepare a comprehensive marketing strategy and advertising plan for your business. Scott Reas’s experience in dealership marketing is thirty (30) years strong beginning with his early career in Advertising. He’s seen what works and what doesn’t. Scott has been able to blend his ad agency experience with his Automotive Retail background from the Dealership side of the equation. Al Mullins blends over 15 years of eCommerce and Digital merchandising experience inclusive with 15 years of Lead Management and Lease and Retail Renewal Consulting to assure a well rounded Marketing campaign covering all Medias for your store. The fact that both Al and Scott have been Car Dealers and General Managers many times over, gives them an edge when working with Dealers and General Managers in reference to Advertising and Marketing from their Dealer’s perspective. Many Dealers and General Managers respond well to this type of coaching and leadership style. DAIG is well versed in all facets of marketing campaign management, from Creative Development to actual Collateral (TV & Radio spot, eCommerce and Print production) delivery and media scheduling. Call or email DAIG today to schedule Evaluation Visit to start growing your business tomorrow! |
“In working with and for Scott Reas, I have found no one in the automotive field with more knowledge, insight and professionalism for getting any job done!” — Chan Whiting, General Manager Crest Lincoln Mercury August 26, 2008 “I've worked with Scott producing television spots for one of his clients. He provided me with great scripts, ideas and direction to help me complete multiple effective ads for the client. Scott is very efficient and knowledgeable in his field, and a pleasure to work with. His direction helped me to complete my work more effectively, and I would highly recommend him.” — Antonio Sirna, Producer/Videographer/Editor Sirna Productions January 27, 2010 
Coggin Nissan Email Ad
Coggin Nissan Results Grid
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